suprisingly an ad

initially i dint get the suprisingly sbi ads on the hoardings .
its like saying ,

" see we know , that u know , that we suck . now wat we are telling u , is that we dont suck THAT much " .

and well THAT is EXACTLY wat they ARE saying .

but i'm really impressed by their TV ads .
they do make a strong point , give away the rite information , add a pinch of humour and leave an impression in the heads of the masses .
really neat work (as far as marketing goes) . kick ass of self respect tho .
perhaps they shud have come out wit the hoardings a lil after they aired the T ones !